research, lettering, font development, promo video
font design & video
Inspired by the legacy of the iconic Rollei 35 camera, this display typeface pays tribute to a brand that helped shape the history of photography. First introduced in 1929, Rolleiflex cameras quickly became essential tools for professionals worldwide - appearing in newspapers, magazines, and photo books across the globe.
The Rollei font captures that spirit through geometric letterforms, subtle stroke contrast, and a balance of historic charm with a modern edge. Elegant serif details give it character, making it suitable for display use where personality is key.